# Otto > Otto is an AI-powered auto body repair marketplace and insurance concierge serving Southern California. Drivers upload a photo of their car damage, receive an instant AI repair estimate, and get quotes from vetted local body shops. Otto also offers a full-service insurance concierge that handles claims filing, towing, and deductible assistance on qualifying repairs. As featured on CBS Los Angeles. ## Core Pages - [AI Car Repair Estimate](https://www.ottofixit.com/ai-car-repair-estimate): Upload a photo and get an instant AI-powered damage estimate in under 30 seconds. Free, no account needed. - [Insurance Concierge](https://www.ottofixit.com/insurance-collision-repair): Full-service collision repair with deductible waived, free towing, OEM parts, and insurance claim handling. Phone: (213) 591-7112. - [Auto Body Repair Los Angeles](https://www.ottofixit.com/auto-body-los-angeles): How Otto helps LA drivers compare auto body repair quotes across Southern California. ## Research & Insights - [Collision Repair Costs 2026](https://www.ottofixit.com/insights/collision-repair-costs-2026): Comprehensive guide to collision repair costs by damage type, what drives your bill, and when to use insurance vs. pay out of pocket. - [SoCal Auto Body Repair Costs](https://www.ottofixit.com/insights/socal-auto-body-repair-costs-2026): Original data from 162 real collision repair estimates across Southern California. Includes labor rate ranges by neighborhood ($56–$98/hr), OEM vs. aftermarket part splits, cost distributions, and breakdowns by vehicle make. - [Deductible Assistance Guide](https://www.ottofixit.com/insights/deductible-assistance-collision-repair): What deductible assistance is, how it works, California Penal Code § 551(b) analysis, state-by-state legality, and how to find shops that offer it. - [Total Loss Car Guide](https://www.ottofixit.com/insights/total-loss-car-guide): How insurers determine a total loss, California's Total Loss Formula, how to negotiate your settlement, and how Otto handles the process. - [Insurance Claim vs. Out of Pocket](https://www.ottofixit.com/car-repair-estimate-vs-insurance-claim): Decision guide for whether to file an insurance claim or pay for collision repair out of pocket. ## About Otto - Founded in 2025, launched as an iOS app in April 2025, added web platform in June 2025. - Featured on CBS Los Angeles in September 2025. - AI damage analysis uses computer vision trained on thousands of real repair invoices, achieving 85% accuracy compared to final shop quotes. - All partner shops are licensed, rated 4.5+ stars on Google, and vetted for quality. - Otto is free for vehicle owners. Revenue comes from shop commissions. - Service area: Southern California (Los Angeles, Orange County, Inland Empire, Ventura County).